Fin-Nor's beginnings go back to the glory days of big game fishing, when angling greats such as Ernest Hemingway, Tommy Gifford and Alfred Glassel, Jr. were expanding the sport's horizons. The brand was born in a Miami machine shop owned by Mr. Finley and Mr. Norwood, where they produced their first big game reel in 1933. With more than 900 I.G.F.A. World Records, to this day Fin-Nor continues to lead the sport of big game fishing through technology, innovation and quality.